TNL Mediagene Collaborates with Microsoft Azure OpenAI: Advancing Generative AI Implementation to Revolutionize Digital Advertising and Deliver Unique User Experiences2023/09/05
As a leading digital media company based in Taiwan and Japan, TNL Mediagene expands its AI product line based on the global AI leader, Microsoft OpenAI. This collaboration integrates the digital technology and AI expertise of both parties, aiming to enhance the efficiency of digital media advertising and provide users with unprecedented innovative experiences.
information security: The Top Priority in TNL Mediagene's AI Product Development Assessment
Since OpenAI launched at the end of 2022, the world has experienced the astonishing potential that generative AI brings. This technology has not only overturned traditional notions of AI, but also yielded tremendous enhancements in work efficiency. However, due to concerns over confidential data and privacy, some nations and businesses have started to prohibit the use of OpenAI's ChatGPT.
"The infinite possibilities of AI are awaiting for us to explore," said Richard Lee, formerly the co-founder and CTO of iCook and now CIO of TNL Mediagene. "The customizable AI solutions and robust information security control provided by Azure OpenAI allow us to realize the vision of AI in a secure environment. Our goal is to create products that truly bring value to users."
AI Chat Room: Replacing Traditional Search with Natural Language to Address User Concerns in Cooking and Everyday Living
TNL Mediagene has launched its first AI assistant - AI Chat Room as part of its AI product line.Integrated within the iCook app, the AI Chat Room utilizes Microsoft Azure OpenAI's Embedding model, enhancing its ability to precisely interpret and respond to users' requests. This feature's unique natural language processing allows for immediate and tailored responses based on simple user inputs. For example, when a user inputs "I want to eat something warm," the system swiftly suggests a wide range of warm meal recipes, providing comfort food ideas for winter or refreshing recipes for summer, making it an ever-present source of culinary inspiration.
Additionally, the AI Chat Room also serves as an English language learning assistant, facilitating text-based conversations and spoken language practice. Users can freely interact with the AI based on their English proficiency level. The AI Chat Room creates a stress-free learning environment accessible anytime, anywhere. Users can engage in learning without concern for others' judgment, providing a comfortable and effective learning space.
In an effort to break down language barriers, iCook has employed AI technology to translate over 10,000 recipes into English and Japanese, further propelling its global outreach. This also symbolizes that TNL Mediagene is no longer solely reliant on their native-language markets. Instead, they are making swift and effective expansion towards a broader global presence.
From Boosting Content Creation to Transforming Digital Advertising: TNL Mediagene at the Forefront of AI-Driven Innovation
TNL Mediagene's self-developed Content Management System, Inkmagine, enhanced by Azure OpenAI, has become a productivity booster for content creators. Its features include AI-automated tag recommendations to optimize SEO, integrated multi-language translation, and generating suggested article outlines and headlines based on the data provided by creators. This serves to inspire a wealth of ideas for content creators while simultaneously increasing their content creation efficiency.
Last but not least, Ad2iction, a subsidiary under TNL Mediagene, has made strides in digital marketing with the innovative introduction of its digital advertising platform, Action AI. This unique platform employs AI technology to dynamically analyze users' content engagement, subsequently generating engaging ad copy based on these insights. This cutting-edge approach marries AI and big data to craft ads that are highly personalized, striking a chord with the reader. The result is a breakthrough in advertising, boosting click rates, and providing a win-win proposition for both advertisers and readers.
"Even in challenging environments for independent media, we've never ceased our investment in digital technology," emphasized Joey Chung, Co-founder and CEO of TNL Mediagene. "Now that AI has become an irreversible trend, our collaboration with Microsoft Azure OpenAI solidifies TNL Mediagene's leadership position in the AI field. It allows us to realize our goal of providing users with the highest quality experience, while creating more valuable products and services."
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About TNL Mediagene
TNL Mediagene is one of the fastest-growing digital advertising, data analytics, and media platforms for the Pan-Asian market. Commencing with Mandarin, English, and Japanese editions, TNL Mediagene offers comprehensive, profound, and diversified content of significant influence to digital readers. Over time, it has further extended its reach, acquiring a mobile ad network, a big data research firm, and introducing a data analytics platform. This strategic expansion allows the group to adeptly capture user insights through zero-party, first-party, third-party databases, AI-driven analysis, Martech, and other cross-domain core products.
TNL Mediagene serves the public with news and informed commentary, empowers brands with data, and connects with technology, becoming an essential partner for the digital transformation needs of enterprises. TNL Mediagene comprises twenty-one content brands and thirteen subsidiaries, with over 560 staff members in Taipei, Hong Kong, and Japan. TNL Mediagene’s existing high-profile investors include North Base Media, an original seed investor in The News Lens, YouTube co-founder Steve Chen, Twitch co-founder Kevin Lin, famed Silicon Valley investor Tim Draper, Japanese digital advertising agency D.A.Consortium Inc. and Yasuyoshi Yanagisawa, CEO of FAN Communications Inc..
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